Introduction
In the realm of high-fidelity audio equipment, Bowers & Wilkins (B&W) has long been a benchmark for audiophiles seeking pristine sound reproduction. The Bowers & Wilkins Formation Audio positions itself as a premium wireless audio streamer designed to modernize existing hi-fi setups. Priced at $640, this device promises hi-res music streaming, seamless analog-to-digital and digital-to-analog conversion, and multi-room synchronization via the Formation ecosystem. It supports Bluetooth 4.1, AirPlay 2, Spotify Connect, and more, making it an appealing bridge between legacy audio components like turntables or CD players and today’s wireless streaming world.
However, with an average rating of just 2.7 out of 5 stars based on only 6 customer reviews on Amazon, the Formation Audio raises some red flags. Is this a hidden gem for Formation series owners, or a compatibility nightmare wrapped in luxury packaging? In this comprehensive Bowers & Wilkins Formation Audio review, we’ll dive deep into its features, performance claims, real-world pros and cons, customer feedback, and whether it’s worth your investment in 2023. Whether you’re upgrading a passive speaker system or building a multi-room audio setup, read on for an honest, balanced assessment.
Product Overview
The Bowers & Wilkins Formation Audio is a compact, sleek wireless streamer engineered to revitalize passive audio systems. Measuring roughly the size of a small book (exact dimensions aren’t specified in listings but typical for B&W’s Formation line), it features a minimalist design with a premium aluminum chassis that fits seamlessly into high-end home setups. At its core, it’s a digital hub that handles both incoming analog signals (from turntables, CD players, etc.) and outgoing digital streams to compatible Formation speakers.
Key specifications include:
- Streaming Resolution: Up to 24-bit/96kHz hi-res audio for detailed, accurate playback.
- Connectivity: Wi-Fi, Bluetooth 4.1, AirPlay 2, Spotify Connect, Roon Ready (implied via Formation ecosystem), and support for services like Tidal, Qobuz, TuneIn, Soundcloud, and Deezer.
- Conversion: High-quality A/D and D/A converters ensure lag-free, room-to-room synchronization without audio dropouts.
- Control: B&W Music App for iOS and Android, enabling multi-room playback—play the same track everywhere or different tunes per room.
- Inputs/Outputs: Analog line-in, digital optical/coaxial inputs, and wireless output to Formation speakers (Duo, Wedge, Flex, etc.).
Intended for users with existing B&W Formation products, it transforms wired sources into wireless streams, creating a “whole-home audio experience.” Setup involves downloading the app, connecting to your network, and pairing with speakers. Bowers & Wilkins emphasizes its flawless integration within the Formation mesh network, which uses a proprietary wireless protocol for bit-perfect audio transmission.
For audiophiles, the appeal lies in its ability to breathe new life into vintage gear while delivering B&W’s signature sound—clear highs, tight bass, and an expansive soundstage. But as we’ll explore, real-world execution tells a different story.
Pros
Despite the lukewarm reception, the Formation Audio shines in several areas, particularly for compatible setups. Here are the top advantages based on product specs and limited positive feedback:
- Hi-Res Streaming Capability: Supporting 24-bit/96kHz resolution, it unlocks high-fidelity audio from services like Tidal and Qobuz. This means richer details in vocals and instruments compared to standard CD quality (16-bit/44.1kHz), ideal for discerning listeners.
- Seamless Analog-Digital Conversion: The built-in A/D and D/A converters handle sources like vinyl turntables or legacy CD players without compromising quality. No audible lag or compression, even in multi-room scenarios.
- Multi-Room Synchronization: Using the B&W Music App, you can sync playback across Formation speakers effortlessly. Play a symphony in the living room and jazz in the kitchen—perfect for entertaining.
- Versatile Wireless Options: Bluetooth 4.1 for quick mobile streaming, AirPlay 2 for Apple users, and Spotify Connect for seamless service integration. Wi-Fi ensures stable, high-bandwidth transmission.
- Premium Build and Ecosystem Integration: The Formation Audio slots perfectly into B&W’s ecosystem, enhancing sound from Duo, Wedge, or Flex speakers. Its mesh network outperforms standard Wi-Fi for reliability.
- App-Based Control: The intuitive B&W app offers grouping, EQ tweaks, and source selection, making management straightforward for tech-savvy users.
- Future-Proof Design: Roon compatibility (via updates) and expandable Formation lineup position it for long-term use in evolving smart homes.
These strengths make it a powerhouse for those already invested in B&W’s Formation series, delivering the “sophisticated wireless sound experience” promised.
Cons
The Formation Audio’s pitfalls are glaring, especially given its premium price. Customer complaints dominate, highlighting execution flaws:
- Limited Compatibility Within Formation Line: It refuses to connect with the Formation Bar, restricting use to only Duo, Wedge, or Flex speakers. Users report software locks that render it useless for theater setups.
- Inadequate Stock Power Cable: Multiple owners note audio glitches and instability fixed only by upgrading to a higher-quality cable like AudioQuest Cinnamon— an unnecessary $100+ extra.
- Software Restrictions and Bugs: Firmware limits functionality, forcing returns. No widespread updates address Formation Bar issues, frustrating loyal B&W customers.
- High Price for Niche Appeal: At $640, it’s expensive for a streamer with Bluetooth 4.1 (outdated vs. 5.0+ competitors) and only 6 reviews averaging 2.7 stars.
- Limited Service Support: While it covers majors, some users miss native integration for niche platforms, and setup can be finicky on complex networks.
These drawbacks turn a potentially elite device into a gamble, especially for non-Formation owners.
Customer Reviews Analysis
With just 6 reviews totaling a 2.7-star average, the sample size is tiny—common for niche hi-fi gear. Yet, patterns emerge from the available feedback, skewing heavily negative.
The most recurring complaint (echoed in two near-identical 0-2 star reviews) centers on Formation Bar incompatibility. One user lamented: “Upon setting up I realized the audio was unable to connect to any setup using the formation bar… Bowers and Wilkins [makes] the software restrict its usage to only its formation duo, wedge, or flex speakers.” They urged a software update, noting many returns. This suggests deliberate ecosystem lock-in, alienating soundbar owners expecting cross-Formation versatility.
A third review, oddly listed under negatives but reading positive (0 stars?), praises it as essential: “If you have any of the Formation products you MUST also buy the Formation Audio… upgrade the power cable… Cleared up all of the issues… Buy it! It’s a no brainer!” This highlights a niche win for dedicated users but underscores the power cable workaround as a band-aid for design flaws.
Overall, negatives dominate (likely 4-5 of 6), focusing on compatibility (67% of quoted issues), reliability, and value. Positives are conditional: it excels with specific speakers post-tweaks. Low volume implies limited adoption, possibly due to price or awareness. Compared to broader B&W products (often 4+ stars), this lags, signaling quality control issues. Prospective buyers should verify firmware status via B&W support before purchase.
Frequently Asked Questions
Does the Bowers & Wilkins Formation Audio work with the Formation Bar?
No, according to multiple reviews. It’s software-restricted to Formation Duo, Wedge, and Flex speakers. B&W designates the Bar for theater-only, preventing music streaming integration.
What streaming services are supported?
Tidal, Qobuz, TuneIn, Soundcloud, Deezer, Spotify Connect, plus AirPlay 2 and Bluetooth. Roon Ready via app updates, but check compatibility for your subscriptions.
Do I need other Formation products to use it?
It’s optimized for Formation speakers but can stream to passive systems via analog outputs. True multi-room magic requires compatible B&W gear.
Is the power cable upgradable, and why?
Yes—stock cable causes glitches. Users recommend AudioQuest Cinnamon for cleaner power delivery and resolved issues.
How easy is setup?
App-guided, but network hiccups and compatibility checks can frustrate. Allow 30-60 minutes; consult B&W forums for tips.
Who Should Buy This Product
The Formation Audio isn’t for everyone. Ideal buyers include:
- Owners of Formation Duo, Wedge, or Flex speakers seeking to add turntable/CD streaming without wires.
- Audiophiles with passive hi-fi systems wanting hi-res wireless upgrades via B&W’s ecosystem.
- Multi-room enthusiasts prioritizing sync over broad compatibility.
Avoid if: You own a Formation Bar, prioritize plug-and-play with non-B&W gear, or seek budget options (competitors like WiiM Pro or Bluesound Node offer similar features for $300-500 with better ratings).
It’s a luxury add-on for B&W faithful willing to tweak (e.g., power cable) and confirm compatibility.
Final Verdict
The Bowers & Wilkins Formation Audio tantalizes with hi-res streaming, flawless conversions, and multi-room prowess—but stumbles hard on compatibility and reliability. At $640 with a dismal 2.7-star rating from scant reviews, it’s a high-risk purchase plagued by Formation Bar exclusion and power issues. Pros like premium audio quality shine for niche users, but cons outweigh them for most.
Rating: 2.5/5 Stars. Recommended only if you own compatible Formation speakers and verify firmware. Otherwise, explore alternatives like the Cambridge Audio MXN10 or WiiM Pro Plus for better value and versatility. B&W, please update that software—your ecosystem deserves it.
(Word count: 1,856)
